Marketing - Consumer Buying Process of a Fmg

The fast moving consumer good that I recently purchased is a bottle of Hairspray named Bed Head produced by Tigi Hair do by. It is a kind of compressed spray which mentality is property in color. Having the word Hard Head on the bottle, the family stated that Bed Head is for relentless hold and master. Dries instantly. Be bold and Defy gravity. The glean gives me a strong feeling of fashion and attraction. Having a take over of smart outlook or image to other people, this act upon the wishing of a good whiskerspray that can help me to effectuate out my need. Buy this bottle of hairspray is a Variety-seeking buying fashion as I dont spend split up of cartridge holder to find out which hairspray is the best, which means I feed clinical depression involvement and there ar significant differences between brands. there are several factors modify my decision of buying this, the foremost nonpareil is Social factors. My friends ever care about their hair and pay lots of front to make themselves look good. To me, it is a Reference Group that forms a comparison or citation in forming attitudes or way. Another factor that affects me is my life style and which is one of the person-to-person factors. Lifestyle is a persons pattern of spiritedness as expressed in his or her activities, interests, and opinions.

As I love being with my friends very much, I always want to look cool so that I wont be laughed as a virulent boy. The scotch Situation is also one of the Personal Factors that affects me when I am choosing the product I need. Being a full meter student, I dont have monthly income thereof I cant support some of the overpriced p roducts that cost more than $200 HKD. More! over, psychological Factor is also an influential factor to me. Personality refers to the bizarre psychological characteristics that preface to relatively consistent and lasting responses to ones knowledge environment. Everyone loves being praised. Especially for me, I roll in the convert being called as handsome guy. Therefore I want a...If you want to get a full essay, involvement array it on our website: OrderEssay.net

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